When the Goddard family was broke and Victor was running a tiny borrowed-capital shop on a Barbados side street, he passed one of the main street's biggest buildings every day and imagined its sign reading "J. N. Goddard & Sons" instead of the actual occupant, F. N. Roach & Co. He held that image daily for two years until, on the day the building went up for sale in 1922, a wealthy acquaintance unexpectedly offered to buy it on Victor's behalf through a lawyer — so as not to bid up the price himself — asking only that Victor repay him over ten years at six percent interest. The family took ownership that same day and put up their name; by 1967 Neville estimates the resulting business could not be bought out for $25 million, of which he holds about ten percent.